UI/UX Design/ Web Design/ Automotive Design

I worked on a couple of user interface design projects for several brands in the automotive industry. The main goal was to re-design the websites in order to better organize and highlight the inventory and products the clients offered, as well as providing a more direct and streamlined approach when it came to helping customers navigate the client's website so they could find what they needed with minimal obstacles. For the automotive brand websites Kia and Ford, some of the issues that needed to be solved in terms of user experience were the front page accessibility for pre-owned vehicle inventory, current vehicle model specials, and the service/ parts portion of the websites.

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